Pay-per-click is a great way to get a new pair of eye-balls in front of your world-class blog, but it's not as easy as depositing some money into a PPC account and then watching your traffic counter spin out of control ten minuteslater even though Google's web site claims that their Google AdWords campaigns can deliver results in an amazing 15 minutes!.
With a new blog appearing on the Internet every 7.8 seconds,you've got to have a solid PPC strategy to win the hearts and minds of the people who are looking for a new blog to identify with. PPC is a strategic investment and, like all strategic investments, it requires expertise and knowledge of how that investment works.
The first barrier to running a successful PPC campaign ismoney. If you are looking to buy traffic for any of the "hotproperty" key words then you might end up paying as much as $5, $10 or even an unbelievable $50 per click. At those prices you'd better be running a blog that has a great monetization potential or you could find yourself in the red at the end of the first day. Of course, there are words available for as lowas a dime, and many of those words COULD be as valuable as the $50 ones if you know how to pick them.
The next obstacle to success is space. When you have a PPC ad running, you have a limited amount of space (words) available to sell the person on taking the time to click. What you are really doing is running a tiny little classified ad, so that ad better be working overtime to draw visitors to your homepage.
Speaking of home page, that just happens to be your nextissue. Once your classified ad entices someone to click, wherewill they land? Your landing page is your blog's salesperson. It needs to seduce the visitor into wanting to read more. It has to tease them with the wonders of your blog and show them just enough to make them want to jump in and read it all. Justpointing someone to your last blog entry may not do the trick. You've got to make a sales presentation.
Trial and error is a wonderful teacher but if you're payingfor the tuition on a pay-per-click basis then you should first invest in some knowledge and experience from someone who is already running successful pay-per-click blog traffic campaigns. That way you can avoid what doesn't work and zeroin on what does. The actual truth is: You're going to pay for that education either way. You'll either invest a lot of money in bad PPC campaigns until you get it right, or you'll make a relatively small, one-time investment to learn from a pro. It's your money, so spend it wisely!
Thursday, July 5, 2007
Get Google Pay-Per-Click Ads Free: Review
I have to admit I was a bit skeptical upon reading the sales page for Get Google Pay-Per-Click Ads Free. I'd never heard of this alleged secret guru, Dr. Jon As a matter of fact I tried to find other marketers who might have heard of him to no avail.
So I took a chance since he was offering a no questions asked, money back guarantee and purchased his ebook.
Whoa, am I ever glad I did.
In Each section he delivers relevant, useful information that will have you getting your Google Pay-Per-Click Ads Free.
Right off the bat in Section 1 he reveals his Secret.
Section 1 – Introduction: My Secret Revealed.
There is much much more in this and all Sections. So much there is no room for it in this review.
Section 2 – Building Relevant Keyword Lists.
Section 3 – Make $1 Million’s WITHOUT Selling Anything.
Section 4 – Cultivate & Nurture Your List.
Section 5 – In case you want to take advantage of the 80 million people daily searching for a money-making opportunity.
Section 6 – An interesting side-twist on my Secret!
Section 7 – One more thing you can do that will allow you another income stream of possibly $1 million yearly!
And in Addition there are 5 awesome bonuses. I mean very real bonuses that compliment this book.
Here are 4 of them:
FREE Bonus #1 – FREE Online Advertising In this bonus section I give you 2 free resources that can get you advertising just 1 minute from now any offer you have!
FREE Bonus #2 – Low-Cost Offline Advertising In this bonus section I give you helpful resource information on how to advertise in every newspaper in North America, as well as 10,000 worldwide newspapers; and also how to advertise in 83% of all American newspapers for up to 95% OFF what you?d pay otherwise.
FREE Bonus #3 – Wholesale Business Magazine Advertising In this section I give you a single helpful resource that will give you:
a) magazine advertising in the nation's leading business & entrepreneurial magazines
b) for up to 90% OFF what you'd pay otherwise
c) top ad design at NO extra costs (FREE!)
FREE Bonus #4 – Auto-Effective Advertising In this bonus section I show you how to use a “twist” of viral marketing known as “auto-effective advertising.” This form of promotion costs nothing but allows you to reach millions of prospects for whatever your offer!
I'm sure there will be those that say "This is a Scam or It's too Risky" etc, etc. I assure you this is not some underhanded technique that will get you blacklisted by the search engines.
This is an extremely effective strategy causing me to wonder about it's simplicity and why I didn't think of it.
It's not a quick read. It's 85 pages of no hype, no fluff content that shows you how to:
Get Google Pay-Per-Click Ads Free
So I took a chance since he was offering a no questions asked, money back guarantee and purchased his ebook.
Whoa, am I ever glad I did.
In Each section he delivers relevant, useful information that will have you getting your Google Pay-Per-Click Ads Free.
Right off the bat in Section 1 he reveals his Secret.
Section 1 – Introduction: My Secret Revealed.
There is much much more in this and all Sections. So much there is no room for it in this review.
Section 2 – Building Relevant Keyword Lists.
Section 3 – Make $1 Million’s WITHOUT Selling Anything.
Section 4 – Cultivate & Nurture Your List.
Section 5 – In case you want to take advantage of the 80 million people daily searching for a money-making opportunity.
Section 6 – An interesting side-twist on my Secret!
Section 7 – One more thing you can do that will allow you another income stream of possibly $1 million yearly!
And in Addition there are 5 awesome bonuses. I mean very real bonuses that compliment this book.
Here are 4 of them:
FREE Bonus #1 – FREE Online Advertising In this bonus section I give you 2 free resources that can get you advertising just 1 minute from now any offer you have!
FREE Bonus #2 – Low-Cost Offline Advertising In this bonus section I give you helpful resource information on how to advertise in every newspaper in North America, as well as 10,000 worldwide newspapers; and also how to advertise in 83% of all American newspapers for up to 95% OFF what you?d pay otherwise.
FREE Bonus #3 – Wholesale Business Magazine Advertising In this section I give you a single helpful resource that will give you:
a) magazine advertising in the nation's leading business & entrepreneurial magazines
b) for up to 90% OFF what you'd pay otherwise
c) top ad design at NO extra costs (FREE!)
FREE Bonus #4 – Auto-Effective Advertising In this bonus section I show you how to use a “twist” of viral marketing known as “auto-effective advertising.” This form of promotion costs nothing but allows you to reach millions of prospects for whatever your offer!
I'm sure there will be those that say "This is a Scam or It's too Risky" etc, etc. I assure you this is not some underhanded technique that will get you blacklisted by the search engines.
This is an extremely effective strategy causing me to wonder about it's simplicity and why I didn't think of it.
It's not a quick read. It's 85 pages of no hype, no fluff content that shows you how to:
Get Google Pay-Per-Click Ads Free
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